Stratosphere Advisory
The Challenge
Poor lead generation for their B2B services, relying solely on outbound cold outreach.
Our Solution
An inbound content engine and interactive ROI calculators designed to capture C-suite data.
The Execution
Stratosphere Advisory had brilliant consultants but a terrible inbound pipeline. They were relying entirely on exhausting outbound sales tactics because their website was essentially a digital brochure that did nothing to capture intent.
We shifted their model to an aggressive inbound strategy. We engineered a suite of interactive 'ROI Calculators' specific to their target industries. C-suite executives could input their company metrics to see potential revenue leakage, gating the final comprehensive report behind an email capture.
This proprietary software-as-a-lead-magnet approach fundamentally changed their business. Instead of cold-calling, Stratosphere's sales team was now taking warm meetings with executives who had already self-identified their financial pain points using the digital tools we built.
Technologies Engineered
"The calculators Webify engineered are the best lead generation assets we have ever deployed. We now have a predictable pipeline of warm, highly qualified C-suite leads."